Zalat Pizza (Social)
Position Zalat as a fun, quality focused, late-night pizza purveyor through compelling video content.
Zalat Pizza, fast growing pizza concept based out of Dallas, brought MPRC on to round out their marketing strategy with a focus on social media content for their Facebook, Instagram and TikTok channels. MPRC developed a video focused social media strategy to showcase the craveability and give followers the impression of almost being able to taste and smell the pizza through Instagram Reels, TikToks and videos on Facebook. Instagram has seen an over 250% increase in followers in the first year of MPRC taking on content creation. In addition to content, MPRC was able to streamline all social media efforts across all locations, consolidating and setting the client up within the new Meta platform.
How we did it