Sinai Urgent Care


To position the Sinai Founder/CEO as a medical expert in the DFW community.


MPRC was hired by Sinai Urgent Care, a local urgent care facility with five locations in the DFW metroplex, to position Dr. Nick Karr, Founder/CEO of Sinai Urgent Care as a well-known medical expert in the DFW area. To accomplish this, MPRC developed several on-going pitch ideas, tailored to current events and pitched Dr. Karr to local TV producers. As a result, Dr. Karr is now a recurring medical expert on both the local FOX affiliate, FOX 4 as well as our local CW affiliate, CW33. 


Sample TV segments include: FOX 4, CW33, FOX 4, FOX 4

How we did it
  • Community + Local Marketing

  • Influencer + Strategic Partnerships

  • Media Relations