Legacy Food Hall’s parent company, The Food Hall Co, engaged MPRC to build a communication strategy for the entertainment and culinary destination, hitting key message points including new food and beverage partnership announcements, overall food hall renovations and updates, programming, and entertainment. Through a consistent dialogue with media and creative influencer partnerships Legacy Food Hall is known in the community as the entertainment destination of Plano. Whether people are looking for a great Happy Hour after work, an intimate, outdoor concert setting, or a place to celebrate food and beverage-centric holidays – such as Cinco de Mayo, Bastille Day or Oktoberfest – Legacy Hall is known as the place to be.